:root{--red:#D7263D;--red-dark:#A81B2E;--red-soft:#FDE8EA;--ink:#1F1416;--muted:#5E4F52;--line:#F0D6D9;--bg:#fff;--radius:14px;--max:1160px}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:'Montserrat',Arial,sans-serif;color:var(--ink);background:var(--bg);line-height:1.65;font-size:16px}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
:focus-visible{outline:3px solid var(--red);outline-offset:3px}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}
section{padding:88px 0}
h1,h2,h3,h4{line-height:1.2;margin:0 0 16px;font-weight:800;letter-spacing:-.02em}
h1{font-size:clamp(2.1rem,4.6vw,3.4rem)}
h2{font-size:clamp(1.65rem,3vw,2.3rem);max-width:22ch}
h3{font-size:1.15rem}
p{margin:0 0 16px;max-width:62ch}
.btn{display:inline-block;padding:14px 28px;border-radius:999px;font-weight:700;border:2px solid var(--red);background:var(--red);color:#fff;transition:background .2s,color .2s}
.btn:hover{background:var(--red-dark);border-color:var(--red-dark)}
.btn.ghost{background:transparent;color:var(--red)}
.btn.ghost:hover{background:var(--red);color:#fff}
/* header */
header{position:sticky;top:0;z-index:20;background:rgba(255,255,255,.96);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:74px}
.nav img{height:38px}
.menu{display:flex;gap:28px;align-items:center;list-style:none;margin:0;padding:0;font-weight:600}
.menu a:hover{color:var(--red)}
.burger{display:none;background:none;border:0;font-size:1.8rem;color:var(--ink);cursor:pointer}
/* hero */
.hero{position:relative;isolation:isolate;overflow:hidden;background:#fff url("../image/hero-photo.png") center center / cover no-repeat;padding:72px 0 88px}
.hero::before{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,#fff 0%,#fff 30%,rgba(255,255,255,.98) 35%,rgba(255,255,255,.86) 42%,rgba(255,255,255,.55) 51%,rgba(255,255,255,.18) 59%,rgba(255,255,255,0) 68%);pointer-events:none}
.hero .wrap{position:relative;display:block;min-height:390px;z-index:1}
.hero .wrap>div{max-width:620px;padding:18px 0 18px}
.hero h1 em{font-style:normal;color:var(--red)}
.cta-row{display:flex;gap:14px;flex-wrap:wrap;margin-top:28px}
/* about */
.split{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.about-visual{position:relative;min-width:0;overflow:hidden}
.about-visual-main{position:relative;border-radius:28px;overflow:hidden;background:#f7fbff;box-shadow:0 24px 60px rgba(14,10,11,.10);transform:translateZ(0)}
.about-visual-main::after{content:"";position:absolute;inset:0;background:linear-gradient(110deg,rgba(255,255,255,.08),rgba(255,255,255,0) 35%,rgba(255,255,255,.18) 65%,rgba(255,255,255,0));pointer-events:none;animation:aboutShine 6s ease-in-out infinite}
.about-visual-main img{display:block;width:100%;height:auto;animation:aboutFloat 7s ease-in-out infinite}
.brand-marquee{position:relative;margin:-8px 24px 0;padding:12px 0;background:rgba(255,255,255,.94);border:1px solid rgba(18,50,85,.10);border-radius:18px;box-shadow:0 14px 34px rgba(14,10,11,.10);overflow:hidden;z-index:2}
.brand-marquee::before,.brand-marquee::after{content:"";position:absolute;top:0;bottom:0;width:52px;z-index:2;pointer-events:none}
.brand-marquee::before{left:0;background:linear-gradient(90deg,#fff,rgba(255,255,255,0))}
.brand-marquee::after{right:0;background:linear-gradient(270deg,#fff,rgba(255,255,255,0))}
.brand-track{display:flex;width:max-content;animation:brandScroll 20s linear infinite}
.brand-track img{display:block;height:58px;width:auto;max-width:none;margin-right:0}
.about-visual:hover .brand-track{animation-play-state:paused}
@keyframes aboutFloat{0%,100%{transform:translateY(0)}50%{transform:translateY(-6px)}}
@keyframes aboutShine{0%,100%{opacity:.35;transform:translateX(-8%)}50%{opacity:.75;transform:translateX(8%)}}
@keyframes brandScroll{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.split.reverse>:first-child{order:2}
.ticks{list-style:none;padding:0;margin:20px 0 28px;display:grid;gap:10px}
.ticks li{display:flex;gap:12px;align-items:center;font-weight:600}
.ticks img{width:22px;height:22px}
.alt{background:#0E0A0B;color:#fff}
/* services */
.grid4{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;margin-top:40px}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:28px}
.card img{width:52px;height:52px;margin-bottom:18px}
.card p{font-size:.95rem;color:var(--muted);margin:0}
.tags{display:flex;flex-wrap:wrap;gap:10px;margin:8px 0 24px;padding:0;list-style:none}
.tags li{border:1.5px solid var(--red);color:var(--red-dark);border-radius:999px;padding:6px 16px;font-weight:600;font-size:.9rem}
/* why */
.why{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;margin-top:36px}
.why .card{border-left:5px solid var(--red)}
/* process: real sequence */
.steps{counter-reset:s;display:grid;grid-template-columns:repeat(4,1fr);gap:24px;margin-top:40px;padding:0;list-style:none}
.steps li{counter-increment:s;background:#fff;border-radius:var(--radius);padding:26px;border:1px solid var(--line)}
.steps li::before{content:counter(s);display:grid;place-items:center;width:40px;height:40px;border-radius:50%;background:var(--red);color:#fff;font-weight:800;margin-bottom:14px}
.steps p{font-size:.92rem;color:var(--muted);margin:0}
/* pricing */
.price-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:40px}
.price{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:32px;display:flex;flex-direction:column}
.price.featured{background:var(--red);color:#fff;border-color:var(--red)}
.price .amount{font-size:2.4rem;font-weight:800;margin:4px 0 16px}
.price .amount small{font-size:1rem;font-weight:600;opacity:.8}
.price ul{list-style:none;padding:0;margin:0 0 28px;display:grid;gap:10px;flex:1}
.price li::before{content:"✓ ";font-weight:800;color:var(--red)}
.price.featured li::before{color:#fff}
.price.featured .btn{background:#fff;color:var(--red);border-color:#fff}
.price .btn{text-align:center}
/* faq */
details{border-bottom:1px solid var(--line);padding:18px 0;max-width:820px}
summary{cursor:pointer;font-weight:700;list-style:none;display:flex;justify-content:space-between;gap:16px}
summary::after{content:"+";color:var(--red);font-size:1.4rem;line-height:1}
details[open] summary::after{content:"–"}
details p{margin:12px 0 0;color:var(--muted)}
/* quotes */
.quotes{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:40px}
blockquote{margin:0;background:#fff;border-radius:var(--radius);padding:28px;border-top:5px solid var(--red)}
blockquote p{font-size:.95rem}
blockquote footer{font-weight:700;font-size:.9rem}
blockquote footer span{display:block;font-weight:500;color:var(--muted)}
/* contact band */
.band{background:var(--red);color:#fff;text-align:center}
.band h2{margin-inline:auto}
.band p{margin-inline:auto}
.band .btn{background:#fff;color:var(--red);border-color:#fff}
.band .btn:hover{background:var(--red-soft)}
/* footer */
footer.site{background:var(--ink);color:#E9D9DB;padding:56px 0 28px}
.foot{display:grid;grid-template-columns:1.6fr 1fr 1fr;gap:40px}
.foot h4{color:#fff;font-size:1rem}
.foot ul{list-style:none;padding:0;margin:0;display:grid;gap:8px}
.foot a:hover{color:#fff;text-decoration:underline}
.foot img{height:36px;margin-bottom:14px;filter:brightness(0) invert(1)}
.copy{border-top:1px solid #3B2A2E;margin-top:36px;padding-top:20px;font-size:.88rem}
/* responsive */
@media(max-width:960px){.grid4,.steps{grid-template-columns:repeat(2,1fr)}.price-grid,.quotes{grid-template-columns:1fr}.split,.foot{grid-template-columns:1fr}.split.reverse>:first-child{order:0}.hero{background-position:62% center}.hero::before{background:linear-gradient(90deg,#fff 0%,#fff 34%,rgba(255,255,255,.97) 42%,rgba(255,255,255,.78) 54%,rgba(255,255,255,.28) 68%,rgba(255,255,255,0) 78%)}}
@media(max-width:700px){section{padding:60px 0}.burger{display:block}.menu{display:none;position:absolute;top:74px;left:0;right:0;background:#fff;flex-direction:column;padding:20px 24px;border-bottom:1px solid var(--line);align-items:flex-start}.menu.open{display:flex}.grid4,.steps,.why{grid-template-columns:1fr}.hero{background-position:68% center;padding:58px 0 68px}.hero::before{background:linear-gradient(90deg,#fff 0%,#fff 42%,rgba(255,255,255,.96) 55%,rgba(255,255,255,.72) 68%,rgba(255,255,255,.2) 82%,rgba(255,255,255,0) 100%)}.hero .wrap{min-height:0}.hero .wrap>div{max-width:100%;padding:8px 0}.about-visual{order:2}.about-visual-main{border-radius:20px}.brand-marquee{margin:-6px 10px 0;border-radius:14px}.brand-track img{height:48px}}
@media(prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}}

/* ===== Sections sombres premium (.alt) ===== */
.alt{position:relative;overflow:hidden;color:#fff;background:#0E0A0B}
.alt::before{content:"";position:absolute;width:640px;height:640px;top:-260px;right:-180px;border-radius:50%;background:radial-gradient(circle,rgba(215,38,61,.38),rgba(215,38,61,0) 68%);animation:glow 14s ease-in-out infinite alternate;pointer-events:none}
.alt::after{content:"";position:absolute;width:520px;height:520px;bottom:-240px;left:-160px;border-radius:50%;background:radial-gradient(circle,rgba(215,38,61,.22),rgba(215,38,61,0) 70%);animation:glow 18s ease-in-out infinite alternate-reverse;pointer-events:none}
.alt .wrap{position:relative;z-index:1}
.alt h2,.alt h3{color:#fff}
.alt h2::after{content:"";display:block;width:0;height:4px;border-radius:2px;background:var(--red);margin-top:16px;transition:width .9s cubic-bezier(.2,.7,.2,1) .15s}
.alt.in h2::after{width:72px}
.alt .card,.alt .steps li,.alt blockquote{background:linear-gradient(160deg,#1C1315,#140E10);border:1px solid #3A262A;color:#fff;box-shadow:0 18px 40px rgba(0,0,0,.35)}
.alt blockquote{border-top:3px solid var(--red)}
.alt .card p,.alt .steps p,.alt blockquote p{color:#E4D3D6}
.alt blockquote footer{color:#fff}
.alt blockquote footer span{color:#C9B5B9}
.alt .card img{transition:transform .4s cubic-bezier(.2,.7,.2,1)}
.alt .card,.alt .steps li,.alt blockquote{transition:transform .35s cubic-bezier(.2,.7,.2,1),border-color .35s,box-shadow .35s}
.alt .card:hover,.alt .steps li:hover,.alt blockquote:hover{transform:translateY(-8px);border-color:var(--red);box-shadow:0 22px 48px rgba(215,38,61,.28)}
.alt .card:hover img{transform:scale(1.12) rotate(-4deg)}
.alt .steps li::before{box-shadow:0 0 0 0 rgba(215,38,61,.55)}
.alt .steps li.in::before{animation:ring 2.4s ease-out 1}

/* Apparition au défilement (activée seulement si JavaScript est disponible) */
.js .reveal{opacity:0;transform:translateY(34px) scale(.98);transition:opacity .8s ease,transform .8s cubic-bezier(.2,.7,.2,1),border-color .35s,box-shadow .35s}
.js .reveal.in{opacity:1;transform:none}
.js .reveal.in:hover{transform:translateY(-8px)}

@keyframes glow{from{transform:translate(0,0) scale(1)}to{transform:translate(-60px,40px) scale(1.18)}}
@keyframes ring{0%{box-shadow:0 0 0 0 rgba(215,38,61,.6)}100%{box-shadow:0 0 0 18px rgba(215,38,61,0)}}
@media(prefers-reduced-motion:reduce){.alt::before,.alt::after{animation:none}.js .reveal{opacity:1;transform:none}.alt h2::after{width:72px;transition:none}.alt .steps li.in::before{animation:none}}

/* ===== Animations premium : hero + blocs SEO/GEO/netlinking + méthode ===== */
.hero{isolation:isolate}
.hero::after{content:"";position:absolute;inset:0;z-index:-1;pointer-events:none;background:radial-gradient(circle at 78% 48%,rgba(215,38,61,.13),transparent 25%),linear-gradient(120deg,transparent 40%,rgba(255,255,255,.18) 50%,transparent 60%);background-size:100% 100%,220% 100%;animation:heroLight 9s ease-in-out infinite}
.hero-orbits{position:absolute;z-index:0;right:4%;top:8%;width:min(52vw,650px);height:82%;pointer-events:none;opacity:.9}
.hero-orbit{position:absolute;border:1px solid rgba(215,38,61,.22);border-radius:50%;transform:rotate(-18deg);box-shadow:0 0 30px rgba(215,38,61,.05) inset}
.orbit-a{width:82%;height:48%;right:2%;top:18%;animation:orbitFloat 8s ease-in-out infinite}
.orbit-b{width:62%;height:72%;right:13%;top:5%;transform:rotate(56deg);border-color:rgba(215,38,61,.14);animation:orbitSpin 22s linear infinite}
.orbit-c{width:42%;height:36%;right:26%;top:32%;transform:rotate(-35deg);border-style:dashed;animation:orbitFloat 6s ease-in-out infinite reverse}
.hero-dot{position:absolute;width:10px;height:10px;border-radius:50%;background:var(--red);box-shadow:0 0 0 7px rgba(215,38,61,.12),0 0 24px rgba(215,38,61,.45);animation:dotPulse 2.8s ease-in-out infinite}
.dot-a{right:10%;top:22%}.dot-b{right:48%;top:14%;animation-delay:.7s}.dot-c{right:31%;bottom:15%;animation-delay:1.3s}
.hero-spark{position:absolute;color:var(--red);font-size:1.6rem;text-shadow:0 0 18px rgba(215,38,61,.4);animation:sparkFloat 4s ease-in-out infinite}
.spark-a{right:22%;top:17%}.spark-b{right:6%;bottom:25%;font-size:1.1rem;animation-delay:1.5s}
.hero-scan{position:absolute;z-index:0;right:4%;top:13%;width:min(48vw,590px);height:62%;border-radius:50%;background:linear-gradient(90deg,transparent,rgba(215,38,61,.11),transparent);filter:blur(22px);transform:rotate(-18deg);animation:scan 7s ease-in-out infinite;pointer-events:none}
.hero .wrap>div{position:relative;z-index:2}
.hero-accent{color:var(--red);display:inline}
.hero h1{animation:heroText .85s cubic-bezier(.2,.7,.2,1) both}
.hero p{animation:heroText .85s .12s cubic-bezier(.2,.7,.2,1) both}
.hero .cta-row{animation:heroText .85s .22s cubic-bezier(.2,.7,.2,1) both}

.visibility-explainer{position:relative}
.concept-grid{display:grid;grid-template-columns:1fr;gap:12px;margin:26px 0 22px}
.concept-card{display:grid;grid-template-columns:58px 1fr;gap:14px;align-items:center;padding:15px 16px;border:1px solid rgba(240,214,217,.9);border-radius:18px;background:rgba(255,255,255,.72);box-shadow:0 12px 28px rgba(14,10,11,.07);transition:transform .35s cubic-bezier(.2,.7,.2,1),box-shadow .35s,border-color .35s;position:relative;overflow:hidden}
.concept-card::before{content:"";position:absolute;inset:0;background:linear-gradient(105deg,transparent 35%,rgba(255,255,255,.8) 50%,transparent 65%);transform:translateX(-110%);transition:transform .8s ease}
.concept-card:hover{transform:translateX(7px);border-color:rgba(215,38,61,.45);box-shadow:0 18px 38px rgba(14,10,11,.12)}
.concept-card:hover::before{transform:translateX(110%)}
.concept-card h3{margin:0 0 4px;font-size:1rem}
.concept-card p{margin:0;font-size:.88rem;color:var(--muted)}
.concept-icon{width:52px;height:52px;border-radius:15px;display:grid;place-items:center;background:var(--red-soft);border:1px solid rgba(215,38,61,.16);overflow:hidden}
.concept-icon img{width:34px;height:34px;margin:0;animation:iconBreathe 3.2s ease-in-out infinite}
.geo-icon{display:grid;place-items:center;width:34px;height:34px;border-radius:10px;background:var(--red);color:#fff;font-weight:800;font-size:.76rem;letter-spacing:.04em;box-shadow:0 6px 16px rgba(215,38,61,.25);animation:geoPulse 2.5s ease-in-out infinite}
.concept-link .concept-icon img{animation-delay:.5s}
.tags li{transition:transform .25s,background .25s,color .25s;cursor:default}
.tags li:hover{transform:translateY(-3px);background:var(--red);color:#fff}

.steps li{position:relative;overflow:hidden}
.steps li::after{content:"";position:absolute;top:42px;right:-28px;width:55px;height:1px;background:linear-gradient(90deg,var(--red),transparent);opacity:.35}
.steps li:last-child::after{display:none}
.step-icon{width:48px;height:48px;border-radius:15px;background:var(--red-soft);color:var(--red);display:grid;place-items:center;margin-bottom:13px;position:relative;z-index:1}
.step-icon span{display:block;position:relative;width:23px;height:23px}
.icon-search{border:3px solid currentColor;border-radius:50%;width:17px!important;height:17px!important;margin:-4px 0 0 -4px}
.icon-search::after{content:"";position:absolute;width:9px;height:3px;background:currentColor;border-radius:3px;right:-7px;bottom:-4px;transform:rotate(45deg)}
.icon-target{border:3px solid currentColor;border-radius:50%}
.icon-target::before,.icon-target::after{content:"";position:absolute;inset:4px;border:2px solid currentColor;border-radius:50%}
.icon-target::after{inset:9px;background:currentColor;border:0}
.icon-rocket::before{content:"↗";font-size:28px;font-weight:800;line-height:23px}
.icon-chart::before{content:"▁▃▆";font-size:19px;letter-spacing:-3px;font-weight:800;position:absolute;bottom:0;left:0}
.steps li:hover .step-icon{animation:stepIcon .8s ease}
.steps li:hover .step-icon span{transform:scale(1.08)}

@keyframes heroLight{0%,100%{background-position:center,0% 0}50%{background-position:center,100% 0}}
@keyframes heroText{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:none}}
@keyframes orbitFloat{0%,100%{transform:rotate(-18deg) translate3d(0,0,0)}50%{transform:rotate(-14deg) translate3d(-8px,10px,0)}}
@keyframes orbitSpin{to{transform:rotate(416deg)}}
@keyframes dotPulse{0%,100%{transform:scale(.85);opacity:.65}50%{transform:scale(1.35);opacity:1}}
@keyframes sparkFloat{0%,100%{transform:translateY(0) rotate(0deg);opacity:.55}50%{transform:translateY(-12px) rotate(18deg);opacity:1}}
@keyframes scan{0%,100%{transform:translateX(20px) rotate(-18deg);opacity:.25}50%{transform:translateX(-45px) rotate(-18deg);opacity:.7}}
@keyframes iconBreathe{0%,100%{transform:scale(1) rotate(0)}50%{transform:scale(1.08) rotate(-3deg)}}
@keyframes geoPulse{0%,100%{transform:scale(1);box-shadow:0 6px 16px rgba(215,38,61,.25)}50%{transform:scale(1.12);box-shadow:0 8px 24px rgba(215,38,61,.4)}}
@keyframes stepIcon{0%{transform:rotate(0)}35%{transform:rotate(-7deg) scale(1.06)}70%{transform:rotate(5deg) scale(1.06)}100%{transform:none}}
@media(max-width:960px){.hero-orbits{right:-6%;width:58vw;opacity:.65}.concept-grid{grid-template-columns:repeat(3,1fr)}.concept-card{grid-template-columns:1fr;text-align:center}.concept-icon{margin:0 auto}}
@media(max-width:700px){.hero-orbits{right:-30%;top:10%;width:100vw;height:70%;opacity:.32}.hero-scan{right:-25%;width:90vw;opacity:.45}.concept-grid{grid-template-columns:1fr}.concept-card{grid-template-columns:52px 1fr;text-align:left}.concept-icon{margin:0}.steps li::after{display:none}}
@media(prefers-reduced-motion:reduce){.hero::after,.hero-orbit,.hero-dot,.hero-spark,.hero-scan,.hero h1,.hero p,.hero .cta-row,.concept-icon img,.geo-icon,.steps li:hover .step-icon{animation:none!important}.hero h1,.hero p,.hero .cta-row{opacity:1;transform:none}.concept-card::before{display:none}}

/* ===== À propos premium — déclinaison fidèle à la charte MinSeo ===== */
.about-premium{position:relative;overflow:hidden;background:#fff}
.about-premium::before{content:"";position:absolute;width:520px;height:520px;right:-250px;top:80px;border-radius:50%;background:radial-gradient(circle,rgba(215,38,61,.08),rgba(215,38,61,0) 70%);pointer-events:none}
.about-heading{max-width:850px;margin:0 auto 46px;text-align:center;position:relative;z-index:1}
.eyebrow{display:inline-flex;align-items:center;gap:12px;color:var(--red);font-size:.78rem;font-weight:800;letter-spacing:.16em;margin-bottom:14px}
.eyebrow::before,.eyebrow::after{content:"";width:34px;height:2px;background:var(--red);border-radius:2px}
.about-heading h2{max-width:900px;margin:0 auto 14px;font-size:clamp(2rem,3.8vw,3rem)}
.about-lead{max-width:760px;margin:0 auto;color:var(--muted);font-size:1.05rem}
.about-premium-grid{display:grid;grid-template-columns:minmax(0,1.02fr) minmax(0,.98fr);gap:64px;align-items:center;position:relative;z-index:1}
.about-photo{position:relative;border-radius:28px;overflow:hidden;box-shadow:0 26px 70px rgba(14,10,11,.16);background:#170f11;min-height:520px}
.about-photo::after{content:"";position:absolute;inset:0;background:linear-gradient(135deg,rgba(215,38,61,.08),transparent 38%,rgba(14,10,11,.08));pointer-events:none}
.about-photo img{width:100%;height:100%;min-height:520px;object-fit:cover;transition:transform .8s cubic-bezier(.2,.7,.2,1)}
.about-photo:hover img{transform:scale(1.025)}
.about-photo-badge{position:absolute;left:22px;bottom:22px;z-index:2;display:flex;flex-direction:column;gap:2px;padding:14px 18px;border:1px solid rgba(255,255,255,.22);border-radius:14px;background:rgba(14,10,11,.82);backdrop-filter:blur(10px);color:#fff;box-shadow:0 12px 30px rgba(0,0,0,.2)}
.about-photo-badge strong{font-size:1rem}.about-photo-badge span{font-size:.76rem;color:#eadfe1}
.about-copy>p{max-width:none;color:var(--muted)}
.about-copy>p:first-child{font-size:1.04rem;color:var(--ink)}
.about-copy strong{color:var(--ink)}
.about-values{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin:28px 0 30px}
.about-values article{display:grid;grid-template-columns:42px 1fr;gap:12px;align-items:start;padding:15px;border:1px solid var(--line);border-radius:16px;background:#fff;box-shadow:0 10px 28px rgba(14,10,11,.055);transition:transform .3s,border-color .3s,box-shadow .3s}
.about-values article:hover{transform:translateY(-4px);border-color:rgba(215,38,61,.45);box-shadow:0 16px 32px rgba(14,10,11,.1)}
.value-icon{display:grid;place-items:center;width:42px;height:42px;border-radius:12px;background:var(--red-soft);color:var(--red);font-weight:800;font-size:1.05rem}
.about-values h3{font-size:.98rem;margin:1px 0 4px}.about-values p{font-size:.78rem;line-height:1.5;color:var(--muted);margin:0}
@media(max-width:960px){.about-premium-grid{grid-template-columns:1fr;gap:42px}.about-photo,.about-photo img{min-height:430px}.about-copy{max-width:850px;margin:0 auto}.about-heading{margin-bottom:36px}}
@media(max-width:700px){.about-premium{padding:64px 0}.about-heading{text-align:left}.eyebrow::before{display:none}.about-heading h2{font-size:2rem}.about-lead{margin:0}.about-photo,.about-photo img{min-height:330px}.about-photo{border-radius:20px}.about-photo-badge{left:14px;bottom:14px}.about-values{grid-template-columns:1fr}.about-copy .btn{width:100%;text-align:center}}

/* Ajustement de la grille des prestations : 5 expertises */
.grid4{grid-template-columns:repeat(5,minmax(0,1fr))}
@media(max-width:1100px){.grid4{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media(max-width:960px){.grid4{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:700px){.grid4{grid-template-columns:1fr}}

/* ===== Page services-seogeo ===== */
.services-page .hero-services{
  position:relative;isolation:isolate;overflow:hidden;
  background:#fff url("../image/hero-photo.png") center/cover no-repeat;
  padding:78px 0 92px;min-height:560px;
}
.services-page .hero-services::before{
  content:"";position:absolute;inset:0;z-index:-1;
  background:linear-gradient(90deg,#fff 0%,#fff 36%,rgba(255,255,255,.97) 46%,rgba(255,255,255,.75) 59%,rgba(255,255,255,.18) 73%,rgba(255,255,255,0) 100%);
}
.services-page .hero-services::after{
  content:"";position:absolute;inset:-30%;z-index:-1;pointer-events:none;
  background:radial-gradient(circle at 72% 42%,rgba(215,38,61,.16),transparent 22%);
  animation:svcGlow 9s ease-in-out infinite alternate;
}
.services-page .hero-copy{max-width:650px;position:relative;z-index:2}
.services-page .eyebrow{
  display:inline-flex;align-items:center;gap:10px;text-transform:uppercase;
  letter-spacing:.16em;font-size:.78rem;font-weight:800;color:var(--red);margin-bottom:18px
}
.services-page .eyebrow::before{content:"";width:42px;height:3px;background:var(--red);border-radius:4px}
.services-page .hero-copy h1{max-width:12ch}
.services-page .hero-copy h1 em{color:var(--red);font-style:normal}
.services-page .hero-copy .lead{font-size:1.08rem;color:var(--muted);max-width:62ch}
.services-page .hero-pills{display:flex;flex-wrap:wrap;gap:9px;margin:26px 0 4px}
.services-page .hero-pills span{
  padding:8px 13px;border:1px solid var(--line);background:rgba(255,255,255,.88);
  border-radius:999px;font-weight:700;font-size:.82rem;box-shadow:0 8px 22px rgba(14,10,11,.06)
}
.services-page .hero-pills span::before{content:"✓";color:var(--red);margin-right:6px}
.services-page .hero-orbital{
  position:absolute;right:5%;top:15%;width:min(38vw,500px);height:360px;z-index:1;pointer-events:none
}
.services-page .hero-orbital .ring{
  position:absolute;inset:8%;border:1px solid rgba(215,38,61,.23);border-radius:50%;
  animation:svcSpin 20s linear infinite
}
.services-page .hero-orbital .ring:nth-child(2){inset:20%;animation-duration:14s;animation-direction:reverse}
.services-page .hero-orbital .core{
  position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);
  width:104px;height:104px;border-radius:50%;display:grid;place-items:center;
  background:#fff;border:2px solid var(--red);box-shadow:0 20px 55px rgba(215,38,61,.2);
  font-weight:800;color:var(--red);font-size:1.05rem
}
.services-page .hero-orbital .dot{
  position:absolute;width:14px;height:14px;border-radius:50%;background:var(--red);
  box-shadow:0 0 0 8px rgba(215,38,61,.10);animation:svcFloat 5s ease-in-out infinite
}
.services-page .hero-orbital .d1{left:13%;top:22%}.services-page .hero-orbital .d2{right:9%;top:35%;animation-delay:-1.5s}
.services-page .hero-orbital .d3{left:30%;bottom:10%;animation-delay:-3s}
.services-page .service-intro{text-align:center;max-width:760px;margin:0 auto 48px}
.services-page .service-intro h2{margin-inline:auto;max-width:28ch}
.services-page .service-intro p{margin-inline:auto;color:var(--muted)}
.services-page .service-stack{display:grid;gap:26px}
.services-page .service-panel{
  display:grid;grid-template-columns:145px 1fr;gap:34px;align-items:center;
  border:1px solid var(--line);border-radius:24px;padding:34px;background:#fff;
  box-shadow:0 16px 45px rgba(31,20,22,.06);position:relative;overflow:hidden;
  transition:transform .35s ease,box-shadow .35s ease,border-color .35s ease
}
.services-page .service-panel::before{
  content:"";position:absolute;left:0;top:0;bottom:0;width:5px;background:var(--red);
  transform:scaleY(0);transform-origin:center;transition:transform .35s ease
}
.services-page .service-panel:hover{transform:translateY(-7px);box-shadow:0 25px 55px rgba(31,20,22,.11);border-color:#e7b8bf}
.services-page .service-panel:hover::before{transform:scaleY(1)}
.services-page .service-icon{
  width:116px;height:116px;border-radius:28px;background:var(--red-soft);display:grid;place-items:center;
  margin:auto;position:relative
}
.services-page .service-icon::after{
  content:"";position:absolute;inset:-8px;border:1px solid rgba(215,38,61,.18);border-radius:34px;
  animation:svcPulse 2.8s ease-in-out infinite
}
.services-page .service-icon img{width:62px;height:62px;transition:transform .35s ease}
.services-page .service-panel:hover .service-icon img{transform:scale(1.12) rotate(-4deg)}
.services-page .service-content h3{font-size:1.55rem;margin-bottom:9px}
.services-page .service-content h3 span{color:var(--red)}
.services-page .service-content p{color:var(--muted);max-width:78ch;margin-bottom:14px}
.services-page .service-benefits{display:flex;flex-wrap:wrap;gap:8px;margin:0;padding:0;list-style:none}
.services-page .service-benefits li{
  font-size:.83rem;font-weight:700;padding:6px 11px;border-radius:999px;background:#faf4f5;color:#7a2633
}
.services-page .solution-band{
  background:#0E0A0B;color:#fff;position:relative;overflow:hidden
}
.services-page .solution-band::before{
  content:"";position:absolute;width:520px;height:520px;right:-190px;top:-230px;border-radius:50%;
  background:radial-gradient(circle,rgba(215,38,61,.35),transparent 68%);animation:svcGlow 12s ease-in-out infinite alternate
}
.services-page .solution-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin-top:40px}
.services-page .solution-card{
  background:linear-gradient(145deg,#1b1214,#120d0e);border:1px solid #3a262a;border-radius:18px;padding:28px;
  transition:transform .35s ease,border-color .35s ease
}
.services-page .solution-card:hover{transform:translateY(-6px);border-color:var(--red)}
.services-page .solution-number{
  width:42px;height:42px;border-radius:50%;background:var(--red);color:#fff;display:grid;place-items:center;font-weight:800;margin-bottom:18px
}
.services-page .solution-card h3{color:#fff}
.services-page .solution-card p{color:#e4d3d6;margin:0}
.services-page .final-cta{text-align:center}
.services-page .final-cta h2{margin-inline:auto;max-width:20ch}
.services-page .final-cta p{margin-inline:auto;color:var(--muted)}
@keyframes svcGlow{from{transform:scale(1) translate(0,0)}to{transform:scale(1.12) translate(-30px,25px)}}
@keyframes svcSpin{to{transform:rotate(360deg)}}
@keyframes svcFloat{0%,100%{transform:translateY(0)}50%{transform:translateY(-15px)}}
@keyframes svcPulse{0%,100%{transform:scale(1);opacity:.35}50%{transform:scale(1.08);opacity:.75}}
@media(max-width:960px){
 .services-page .hero-orbital{opacity:.35;right:-8%;width:52vw}
 .services-page .service-panel{grid-template-columns:110px 1fr}
 .services-page .service-icon{width:92px;height:92px;border-radius:22px}
 .services-page .service-icon img{width:52px;height:52px}
}
@media(max-width:700px){
 .services-page .hero-services{padding:60px 0 70px;background-position:70% center}
 .services-page .hero-services::before{background:linear-gradient(90deg,#fff 0%,#fff 55%,rgba(255,255,255,.86) 73%,rgba(255,255,255,.3) 100%)}
 .services-page .hero-orbital{display:none}
 .services-page .hero-copy h1{max-width:15ch}
 .services-page .service-panel{grid-template-columns:1fr;gap:22px;padding:26px}
 .services-page .service-icon{margin:0}
 .services-page .solution-grid{grid-template-columns:1fr}
}
@media(prefers-reduced-motion:reduce){
 .services-page .hero-services::after,.services-page .hero-orbital .ring,.services-page .hero-orbital .dot,
 .services-page .service-icon::after,.services-page .solution-band::before{animation:none}
}

/* ===== Page contact ===== */
.contact-page .contact-hero{position:relative;isolation:isolate;overflow:hidden;background:#fff url("../image/hero-photo.png") center/cover no-repeat;padding:82px 0 94px;min-height:560px}
.contact-page .contact-hero::before{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,#fff 0%,#fff 38%,rgba(255,255,255,.97) 48%,rgba(255,255,255,.78) 60%,rgba(255,255,255,.20) 74%,rgba(255,255,255,0) 100%)}
.contact-page .contact-hero::after{content:"";position:absolute;inset:-25%;z-index:-1;background:radial-gradient(circle at 72% 44%,rgba(215,38,61,.16),transparent 22%);animation:contactGlow 10s ease-in-out infinite alternate;pointer-events:none}
.contact-page .contact-hero-copy{max-width:700px;position:relative;z-index:2}
.contact-page .eyebrow{display:inline-flex;align-items:center;gap:10px;text-transform:uppercase;letter-spacing:.16em;font-size:.78rem;font-weight:800;color:var(--red);margin-bottom:18px}
.contact-page .eyebrow::before{content:"";width:42px;height:3px;background:var(--red);border-radius:4px}
.contact-page .contact-hero h1{max-width:14ch}
.contact-page .contact-hero h1 em{font-style:normal;color:var(--red)}
.contact-page .contact-hero .lead{font-size:1.08rem;color:var(--muted);max-width:64ch}
.contact-services{display:flex;flex-wrap:wrap;gap:9px;margin:26px 0 4px}
.contact-services span{padding:8px 13px;border:1px solid var(--line);background:rgba(255,255,255,.90);border-radius:999px;font-weight:700;font-size:.82rem;box-shadow:0 8px 22px rgba(14,10,11,.06)}
.contact-services span::before{content:"✓";color:var(--red);margin-right:6px}
.contact-orbit{position:absolute;right:5%;top:15%;width:min(38vw,500px);height:360px;z-index:1;pointer-events:none}
.contact-orbit span{position:absolute;inset:8%;border:1px solid rgba(215,38,61,.23);border-radius:50%;animation:contactSpin 20s linear infinite}
.contact-orbit span:nth-child(2){inset:20%;animation-duration:14s;animation-direction:reverse}
.contact-orbit b{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:118px;height:118px;border-radius:50%;display:grid;place-items:center;background:#fff;border:2px solid var(--red);box-shadow:0 20px 55px rgba(215,38,61,.20);font-size:.9rem;color:var(--red);letter-spacing:.08em}
.contact-orbit i{position:absolute;width:14px;height:14px;border-radius:50%;background:var(--red);box-shadow:0 0 0 8px rgba(215,38,61,.10);animation:contactFloat 5s ease-in-out infinite}
.contact-orbit i:nth-of-type(1){left:13%;top:22%}.contact-orbit i:nth-of-type(2){right:9%;top:35%;animation-delay:-1.5s}
.contact-main{background:#fff}
.contact-layout{display:grid;grid-template-columns:.92fr 1.08fr;gap:70px;align-items:start}
.contact-info{padding-top:12px}
.contact-info h2{max-width:16ch}
.contact-info>p{color:var(--muted);font-size:1.03rem}
.contact-points{display:grid;gap:16px;margin-top:32px}
.contact-points article{display:grid;grid-template-columns:48px 1fr;gap:15px;align-items:start;padding:18px;border:1px solid var(--line);border-radius:16px;background:#fff;box-shadow:0 12px 30px rgba(31,20,22,.045);transition:transform .3s ease,border-color .3s ease,box-shadow .3s ease}
.contact-points article:hover{transform:translateX(6px);border-color:#e7b8bf;box-shadow:0 18px 38px rgba(31,20,22,.08)}
.point-icon{width:44px;height:44px;border-radius:50%;display:grid;place-items:center;background:var(--red);color:#fff;font-weight:800;font-size:.78rem}
.contact-points h3{margin:1px 0 5px;font-size:1rem}.contact-points p{margin:0;color:var(--muted);font-size:.88rem;line-height:1.55}
.contact-card{background:#fff;border:1px solid var(--line);border-radius:26px;padding:34px;box-shadow:0 24px 65px rgba(31,20,22,.10);position:relative;overflow:hidden}
.contact-card::before{content:"";position:absolute;left:0;right:0;top:0;height:5px;background:var(--red)}
.mini-label{display:block;color:var(--red);font-weight:800;font-size:.72rem;letter-spacing:.14em;margin-bottom:9px}
.contact-card-head h2{font-size:1.75rem;max-width:none;margin-bottom:8px}.contact-card-head p{color:var(--muted);margin-bottom:24px}
.lead-form{display:grid;gap:17px}.field-grid{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.lead-form label{display:grid;gap:7px;font-size:.82rem;font-weight:700;color:var(--ink)}
.lead-form label span{font-weight:500;color:var(--muted)}
.lead-form input,.lead-form select,.lead-form textarea{width:100%;border:1px solid #dfcfd2;border-radius:11px;background:#fff;padding:13px 14px;font:inherit;font-size:.92rem;color:var(--ink);outline:none;transition:border-color .2s,box-shadow .2s}
.lead-form textarea{resize:vertical;min-height:140px}.lead-form input:focus,.lead-form select:focus,.lead-form textarea:focus{border-color:var(--red);box-shadow:0 0 0 4px rgba(215,38,61,.09)}
.lead-form .btn{justify-self:start;cursor:pointer;font:inherit}.form-note{font-size:.72rem;color:#806f73;margin:0}.form-success{display:none;background:#effaf2;border:1px solid #c5e6cc;color:#276638;border-radius:11px;padding:12px 14px;font-size:.82rem;margin:0}.form-success.show{display:block}
.contact-services-band{background:#faf5f6;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.contact-service-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:16px;margin-top:40px}
.contact-service{display:block;background:#fff;border:1px solid var(--line);border-radius:18px;padding:24px 18px;transition:transform .3s ease,border-color .3s ease,box-shadow .3s ease}
.contact-service:hover{transform:translateY(-7px);border-color:#e7b8bf;box-shadow:0 18px 38px rgba(31,20,22,.09)}
.contact-service img{width:48px;height:48px;margin-bottom:17px}.contact-service h3{font-size:1rem}.contact-service p{font-size:.82rem;color:var(--muted);margin:0}
.contact-final{padding-top:75px;padding-bottom:92px}.contact-final .final-cta{max-width:760px;margin:0 auto;text-align:center}.contact-final .final-cta h2{max-width:22ch;margin-inline:auto}.contact-final .final-cta p{color:var(--muted);margin-inline:auto}
@keyframes contactGlow{from{transform:scale(1) translate(0,0)}to{transform:scale(1.12) translate(-30px,25px)}}
@keyframes contactSpin{to{transform:rotate(360deg)}}
@keyframes contactFloat{0%,100%{transform:translateY(0)}50%{transform:translateY(-15px)}}
@media(max-width:1100px){.contact-service-grid{grid-template-columns:repeat(3,1fr)}}
@media(max-width:960px){.contact-layout{grid-template-columns:1fr;gap:44px}.contact-orbit{opacity:.35;right:-8%;width:52vw}.contact-hero{background-position:62% center}.contact-page .contact-hero::before{background:linear-gradient(90deg,#fff 0%,#fff 38%,rgba(255,255,255,.97) 48%,rgba(255,255,255,.75) 61%,rgba(255,255,255,.25) 76%,rgba(255,255,255,0) 100%)}}
@media(max-width:700px){.contact-page .contact-hero{padding:60px 0 70px;min-height:0;background-position:70% center}.contact-page .contact-hero::before{background:linear-gradient(90deg,#fff 0%,#fff 55%,rgba(255,255,255,.86) 73%,rgba(255,255,255,.3) 100%)}.contact-orbit{display:none}.contact-page .contact-hero h1{max-width:15ch}.field-grid{grid-template-columns:1fr}.contact-card{padding:25px 20px;border-radius:20px}.contact-service-grid{grid-template-columns:1fr}.contact-service{display:grid;grid-template-columns:58px 1fr;column-gap:15px;align-items:center}.contact-service img{grid-row:span 2;margin:0}.contact-service p{grid-column:2}.contact-final{padding-top:60px;padding-bottom:70px}}
@media(prefers-reduced-motion:reduce){.contact-page .contact-hero::after,.contact-orbit span,.contact-orbit i{animation:none}.contact-points article,.contact-service{transition:none}}

/* ===== Outils SEO & GEO ===== */
.tools-section{position:relative;overflow:hidden;background:linear-gradient(180deg,#fff 0%,#fbf7f8 100%);padding:76px 0 82px;border-top:1px solid rgba(215,38,61,.08);border-bottom:1px solid rgba(215,38,61,.08)}
.tools-section::before{content:"";position:absolute;width:520px;height:520px;right:-220px;top:-260px;border-radius:50%;background:radial-gradient(circle,rgba(215,38,61,.09),rgba(215,38,61,0) 68%);pointer-events:none}
.tools-heading{position:relative;z-index:1;text-align:center;max-width:760px;margin:0 auto 34px}
.tools-heading h2{margin:0 0 12px}
.tools-heading p{margin:0 auto;color:var(--muted);max-width:680px}
.tools-marquee{position:relative;overflow:hidden;width:100%;padding:10px 0 18px;mask-image:linear-gradient(90deg,transparent 0,#000 7%,#000 93%,transparent 100%);-webkit-mask-image:linear-gradient(90deg,transparent 0,#000 7%,#000 93%,transparent 100%)}
.tools-marquee::before{content:"";position:absolute;inset:0;z-index:2;pointer-events:none;background:linear-gradient(90deg,rgba(255,255,255,.96),transparent 8%,transparent 92%,rgba(255,255,255,.96))}
.tools-track{display:flex;width:max-content;gap:18px;animation:toolsScroll 42s linear infinite;will-change:transform}
.tool-logo{width:230px;height:82px;flex:0 0 230px;display:grid;place-items:center;padding:8px;border:1px solid rgba(30,18,20,.08);border-radius:18px;background:rgba(255,255,255,.92);box-shadow:0 12px 30px rgba(14,10,11,.07);transition:transform .3s ease,box-shadow .3s ease,border-color .3s ease}
.tool-logo img{display:block;width:100%;height:100%;object-fit:contain;transition:transform .35s ease}
.tool-logo:hover{transform:translateY(-6px);border-color:rgba(215,38,61,.32);box-shadow:0 18px 38px rgba(215,38,61,.14)}
.tool-logo:hover img{transform:scale(1.04)}
.tools-marquee:hover .tools-track{animation-play-state:paused}
@keyframes toolsScroll{from{transform:translateX(0)}to{transform:translateX(calc(-50% - 9px))}}
@media(max-width:700px){.tools-section{padding:58px 0 64px}.tools-track{gap:12px;animation-duration:32s}.tool-logo{width:190px;flex-basis:190px;height:72px;border-radius:15px}.tools-marquee{mask-image:linear-gradient(90deg,transparent 0,#000 4%,#000 96%,transparent 100%);-webkit-mask-image:linear-gradient(90deg,transparent 0,#000 4%,#000 96%,transparent 100%)}}
@media(prefers-reduced-motion:reduce){.tools-track{animation:none;transform:none}.tools-marquee{overflow-x:auto;mask-image:none;-webkit-mask-image:none}.tools-marquee::before{display:none}}